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What impact will artificial intelligence have on marketing? The impact of artificial intelligence on marketing will be significant and at the same time beneficial, positive. More precisely, a large part of the activities and processes that must be carried out internally in a marketing agency , for example, will be able to be made more efficient with the help of artificial intelligence and language models such as ChatGPT.

The complete automation of marketing processes is not yet possible, for seve Germany Email List ral reasons. First of all, the artificial intelligence and language models currently on the market cannot function properly without a specialist. The latter will give instructions and ask for things he already knows a lot about, thus having the opportunity to interpret the information at a professional level, unlike a beginner. Experience in the field is and will be an essential factor in collaboration with artificial intelligence programs and language models.6 months ago, our colleague.



Tudor Constantin, described in a very extensive article the entire migration process to Google Analytics 4 that awaited all site owners who use the Google tool for traffic analysis and monitoring. Tudor's article was highly appreciated by specialists, but we wanted to create a simpler, shorter one that everyone could understand, which would send another alarm signal to all those who have not yet made this migration. Therefore, if you have a website, you must go through the article prepared by our colleague, Florin Caroli, for which he chose the motto "Life is about evolution" - Amisha Patel In this article you will see what led to the appearance of GA4, what advantages it has and why you should switch to this platform as soon as possible.