What is conversion rate

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As you can see, the conversion rate is very easy to calculate. Are you ready to find out how your business performs in the online environment? When is the conversion rate used? As I said above, there are several situations in which the conversion rate is calculated. The e-mail marketing conversion rate represents the percentage of people who received your e-mail and completed its objective action.

That is, to click on a link, to fill out a form or whatever the purpose of the sent email was. email marketing con Papua New Guinea Email List version rate Each email should have a specific purpose that it must fulfill, whether it is selling a product or persuading readers to visit your website's blog. Also, it is advisable to use a call to action (CTA), i.e. a persuasive exhortation, which will convince the readers of the mail to do what you want. Another thing to keep in mind is that the message should not be focused only on sales. Always seek to convey useful information for the people targeted by the e-mail marketing campaigns, such as the benefits that your product or service offers.





In the case of the conversion rate for the site, the conversions of the various events that take place when a visitor completes a certain action on your site, such as buying a product or any other objective you have for your site, the nature of the business, are taken into account and the channels used. The average conversion rate for websites is around 2.35% across all industries. Nobody likes companies to be focused only on sales. Remember, campaigns that focus on customer preferences and values ​​will always perform better than those that focus on selling as much as possible! To know how often the conversion rate is calculated , you must consider your marketing objectives.