Google thinks there’s a better snippet

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However, in general, you want your title tag to stay within the 65-character limit. Click-through Rate (CTR) When you write title tags, pay attention to your CTR – this SEO strategy is very important. Of course, you don’t want to stuff your title tag with just keywords, you also want it to be eye-catching to encourage users to click on it. Uniqueness The title tag for each page of your website should be unique. Make sure your title doesn't repeat across pages. This is usually an issue with certain content management systems that duplicate many headers on many different pages. 2. Meta descriptions Meta descriptions won’t affect your search engine rankings, but they will affect your click-through rate.

In SEO strategy, meta description is almost the same as title tag. The meta description should be  Bosnia and Herzegovina WhatsApp Number around 160 characters. You usually want to use your main keyword here because it’s in bold. Sometimes (and this is what really hurts the meta description), you spend a lot of time writing the meta description and defining it. processing to make it great from a marketing perspective - but Google doesn't allow that. If  of text on your site for inclusion in your SEO strategy, they’ll replace your hard-worked meta description with it. Even so, the point of meta descriptions is that you have to write them, then read them out loud, and make sure they're ideal.





In other words, they need to be interesting, engaging, and worth clicking when users find them in Google search results. Sometimes Google may not use your meta description. Unfortunately, there's not much you can do if this happens. 3. URLs The rule of thumb for URLs in SEO strategies is: When you start a new website and have done your main keyword research, you can include those keywords in your URLs If you have an old website and are just starting to learn SEO strategies. You just realized "Oh my gosh, none of the keywords I researched appear in my URL" and you have to go through the whole process of changing the URL.