You can shape your remarketing strategies

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These strategies will help you reach new customers and drive more traffic. You can shape your remarketing strategies, social media strategies and user experience optimization based on feedback. Customer data processing and behavior analysis enable you to perfect your digital marketing efforts. ROI and Engagement Metrics ROI, also known as return on investment, is a measurement that allows you to obtain information about your potential earnings on your digital marketing investments. You can improve your strategy and make decisions that will yield higher profits by calculating the return on investment while monitoring your marketing campaigns. By optimizing return on investment, you can use your advertising budget effectively and develop qualified strategies.


Engagement metrics are also elements you need to track. These; The average time a visitor spends on your website is the average session duration. If this metric is high, you may think your content is interesting. Bounce rate refers to people coming to your website and then leaving without visiting Armenia WhatsApp Number another page or taking action. If it is high, it means that your content and page layout are bad. You can see how many people revisit your website by the number of sessions per user. If this number is high, your website is full of useful content and your brand loyalty is high. The time people stay on a page is the time spent on the page. It shows that your traffic is useful and close to the target. You can track how many pages people visit in one visit with page views per visit.



This demonstrates user experience and the success of on-site linking strategies. Conversion rate shows whether your ad campaigns are reaching their goals. You may need to increase your keyword-specific conversion rate. The exit page is the page where people exit your website. You may think that there are bad pages, complicated and bad content, and lack of CTA. Cart abandonment rate is when a user abandons the shopping experience after adding a product to the cart. If the cart abandonment rate is high, you need to work to reduce it. Customer acquisition rate is the rate of finding new customers. If you are finding new customers, that is, if this rate is high, your business is becoming popular and growing. Customer churn rate is when users who come to your website do not interact again. In this case, you need to improve your remarketing strategies.